Principles of Management
Dr B S Moshal
Management is a dynamic and developing discipline. More emphasis is placed on the management of strategic alliances, improvement of productivity, management of change and strategic management. This book provides a clear understanding of the subject in today’s context. Contents:
– Basic nature and importance of management
– Necessary information on the planning processes. Types of plans and techniques with reference to corporate planning and strategy formulation
– Organising processes, their nature, importance and elements
– Elements of motivation, leadership and communication
– Plus new trends in management