The Behavioral Foundations of Strategic Management
Philip Bromiley
This book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship. This book presents a focused approach to strategic management theory. Outlines the basics of a behavioral approach to strategic management. Examines assumptions of rationality and equilibrium and the problems they create. Considers how a behavioral approach relates to a number of conventional approaches.
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ISBN-10: 1-4051-4250-2
ISBN-13: 978-1-4051-4250-2
Язык книги: en
Возрастные ограничения: 0+
Издательсто:
John Wiley & Sons Limited
Категория:
Управление, подбор персонала